Dave Lorenzo of RainmakerLawyer.com gives tips on how to use strategic alliances to create an excellent client base for your small law firm or solo law practice.
Lawyer Marketing Plan – What Numbers You Need to Know
According to Dave Lorenzo, small, mid-size and law firms of all sizes need to take a look at these 3 numbers to evaluate the overall ROI of the firm’s marketing investment.
Those numbers are:
1). The client lifetime value for every client that does buisness with the firm.
2). The ROI return on investment of the law firm’s [...]


